Sun Makes The Net Work For Retail

Sun Makes The Net Work For Retail

This week Sun Microsystems is at the National Retail Federation Annual Convention in New York City with its strongest presence ever.

NRF is the largest trade show of the year for retail executives. More than ten thousand decision making retailers from the US and world wide will descend on Jacob Javitz Convention Center to learn what is new with technology in retail.

Sun is showcasing open, standards-based products and technology solutions targeted for the retail store level to headquarters level, through to the distribution center.

Sun today made three strategic announcements solidifying relationships built with leading retailers and best-in-class partners proving the strong and growing momentum for Sun in retail.

High profile retailers like Gap, Benetton, Swatch, Aerosoles, Quicksilver and others are coming to Sun when they need solid technology solutions to lower their cost of ownership, increase their revenues and better compete in today's marketplace, said Bob DeLaney, director of worldwide retail industry solutions at Sun Microsystems, Inc. Sun's increasing investments with partners in the industry, as showcased at NRF, are producing extremely successful results.

Please view the online press kit and complete press releases at http://www.sun.com/aboutsun/media/presskits/nrf2003/

About Sun In Retail
Sun's global retail clients are in all retail segments, including soft and hard goods specialty businesses, discount and mass merchandisers, department stores, food service, grocery businesses, convenience store businesses, chain drug stores, electronic retailing merchants, catalog and home shopping. Fast-growing retailers are building their technology foundations on Sun Enterprise servers, Sun storage and Sun Open Net Environment (Sun ONE) to deliver Java Web Services.

Sun services turns technology into value for its customers via choice and open, standards-based, secure integration across the retail enterprise. Sun also offers the scalability to help ensure retailers can meet the extreme load demands they experience in seasonal peaks throughout the year. Additionally, with its iForce(sm) Initiatives, best-in-class partner relationships with proof-of-concept solutions, its open systems and software infrastructure, Sun can help support the retail enterprise, from the stores, to headquarters, to distribution centers. Sun makes the net work for retail.

For more information about Sun at NRF or Sun in retail, please contact:

Kim Evans
Industry Public Relations
415.762.2270
kim.evans@sun.com

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