Customer Snapshot: Technology

AppVoyage, Inc.

Sun Executive Partner Delivers Device-Independent Mobile CRM Solution for SugarCRM

AppVoyage, which pioneered mobile application technology, wants to change the way mobile applications are delivered and used. The company provides on-demand access to mobile web applications. Founded in 2006, AppVoyage is headquartered in San Jose, California and operates branch offices in India.

Customer Challenges

  • Provide mobile access to SugarCRM from smart phones
  • Avoid writing a mobile version of SugarCRM
  • Maximize ease of use
  • Ensure high level of security
  • Minimize capital expenditure
  • Avoid the need to download client software

Solution

Sun Executive Partner AppVoyage provides a Web-based solution for users to access SugarCRM from any mobile device securely and without downloading any software.

Business Results

  • Instant access to SugarCRM from users' mobile devices
  • Improved ease of use and customer satisfaction
  • Ability to retrieve leads, quotes, and opportunities from a mobile device

Story Details

SugarCRM provides commercial open-source CRM solutions to companies of all sizes. With features that help organizations enhance marketing performance, boost sales, and improve customer satisfaction, SugarCRM successfully rivals any proprietary CRM system.

There is increasing demand to access CRM solutions from mobile devices to capture more sales opportunities and improve customer satisfaction. But developing applications for mobile devices can be expensive and challenging because of the number of mobile platforms that are being used in the market today.


" We envision network based services (virtual views, location based experience, security, single sign-on) for rapid deployment of mobile applications through our software. Sun architecture and hardware scales easily to meet large carrier and enterprise installations "
— Sagar Golla, Founder and CEO, AppVoyage

Enter Sun Executive Partner AppVoyage. AppVoyage specializes in making web applications available on any mobile devices without rewriting any code. The company's tag line, “just-in-time mobile apps,” refers to the fact that Web-based applications including shopping carts can be made available to mobile devices quickly.

In 2007, AppVoyage joined Sun Startup Essentials, a program that helps startups get its business off the ground quickly with systems, software, and services at a discounted price. When AppVoyage ported its existing Linux-based product to the Solaris 10 Operating System, it became a member of the Sun Partner Advantage Program and today is an Executive Partner, a distinction awarded by invitation only.

“Solaris 10 scales better than Linux, and large companies that want on-demand service should be able to connect millions of users,” says Sagar Golla, Founder and CEO of AppVoyage. The company is an avid supporter of Sun hardware and software products.

AppVoyage offers its services via an on-demand service or through an on-premise appliance. In either configuration, the AppVoyage proxy servers provide secure mobile access to Web applications behind an organization's firewall. SugarCRM also offers its customers an on-demand version of its software.

AppVoyage provides browser-based tools to determine the Web content and creates a virtual view of the Web application that is user-friendly and downloads quickly. Mobile content can be delivered in proxy mode or through unique URL generated on AppVoyage. Based on user defined views AppVoyage provides mobile solution to retrieve quotes, leads, and opportunities for SugarCRM from any mobile device. And there's no need for users to install code or periodically update their mobile clients.

At any given time, a mobile worker might not need access to an entire web application such as CRM or ERP. Instead they need nuggets of information that, in some cases may originate from multiple backend systems. As a result, the mobile application itself may be quite different from the traditional business application that exists today.

“AppVoyage offers on-demand service and tools to mobile enable web applications like CRM, or location based ad-campaign with shopping cart for M-commerce” says Golla. There are other programs that might show contacts, but AppVoyage is much more dynamic and flexible. AppVoyage’s solution is published on SugarExchange, SugarCRM’s online marketplace for third party products and services. Often business processes change; but users don’t have to reinstall a local client because the [application] view is built on the fly, so it is always up-to-date.

In addition, the AppVoyage solution is device-independent. “Using our on-demand service web application developers can rapidly deploy mobile solutions to meet customer demand and generate additional revenue without worrying about intricate details of deploying mobile application and concentrate on their core competencies” adds Golla.

  
 
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