Retail SOA Scenario
The ability to share and update information throughout the retail enterprise, from planner to customer, is a key determiner of profit in today's competitive environment.
By implementing an SOA, a retail organization can align people, processes, and data through consolidated applications and shared information services -- even though the people access distinctly different systems, from mainframes to cash registers to customer kiosks to online stores. By orchestrating consistent data sources across previously incompatible systems, retailers can harvest better sales data, strengthen loss prevention, reduce in-store pricing errors, improve promotion personalization and timing, and deliver more in-depth product information directly to customers and sales associates.
SOA is also the best way to integrate the benefits of RFID tagging into the retail process. With an RFID network in an SOA implementation, you can track every item in a shipment as it passes out the doors of your warehouse, into the retail loading dock, and off the shelf down to the unit, down to the second.
With SOA, retailers are squeezing new efficiencies from existing processes and systems, one step at a time.
