NEW YORK - NATIONAL RETAIL FEDERATION CONFERENCE -- January 17, 2006 - Sun Microsystems, Inc. (NASDAQ: SUNW) announced today that B&H Photo, one of the world's largest high-end professional photo, video and audio companies, has selected Sun 9985 storage systems to power its rapidly growing Internet business. The recent investment in Sun storage solutions builds on a more than 10-year relationship between Sun and B&H Photo that continues to contribute to the company's ongoing revenue growth related to its shifting focus from in-person sales at its Manhattan headquarters to a dynamic multi-channel sales strategy.

B&H Photo depends on Sun technology to power its primary business functions, including customer and inventory management, employee applications and telephone and Internet-initiated transactions for its Manhattan superstore and multi-national phone and catalog sales departments. With the benefit of Sun technology, B&H Photo has seen its network-based business grow rapidly over the last five years.

"With our Manhattan store being as large as a football field and a warehouse space much larger, the integration and reliability of our IT infrastructure is increasingly critical," said Herschel Jacobowitz, Chief Information Officer, B&H Photo. "After more than a decade of depending on Sun solutions for various business functions, we have seen the benefits of the reliability, scalability and support Sun offers as we have shifted our infrastructure to handle the demands of a truly multi-channel, international business. More than ever, Sun is helping us leverage the power of the network to strategically grow our business."

"We're excited to see the incredible growth B&H has experienced as it has embraced online sales to bolster its revenue and build an international business," said Larry Singer, vice president and strategic insight officer, Sun Microsystems, Inc. "Sun has the right products, partnerships and expertise to power today's multi-channel retailer, and B&H Photo is a great example of how a well integrated operation can leverage networked computing solutions to take its business to the next level."

B&H expects the Sun StorEdge systems to be a cornerstone to their data-centric enterprise compute environment and "always on" Internet presence.

For more information on B&H Photo, please visit http://www.bhphotovideo.com/?BI=576 or call 800-309-4374.

About Sun Microsystems, Inc.

A singular vision -- "The Network Is The Computer" -- guides Sun in the development of technologies that power the world's most important markets. Sun's philosophy of sharing innovation and building communities is at the forefront of the next wave of computing: the Participation Age. Sun can be found in more than 100 countries and on the Web at http://sun.com.

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